Looking back, I know that my path could only truly open once I left my job and went freelance. Which I did in 2021. That allowed me to work in a new way. I could combine my experience in creative work with writing books and other texts, teaching yoga and my new skill—coaching.

Now, I do mainly four types of things:

• I coach individuals who want to use their creative talent and vision to grow, achieve bigger impact, or create a life with more meaning. I work with individuals because I love following people’s personal transformation, support crazy, wild ideas, and strengthen people’s belief in themselves.

• I collaborate with organisations and projects that share a similar set of values or an inspiring vision. These collaborations typically include strategic consultancy, coaching and/or content production. I work with corporations because I enjoy the societal impact I can create through this type of work.

• I write and speak about topics I’m interested in. I do this out of curiosity.

• I teach yoga. I do this because of the community. I love connecting with people’s energies and facilitating spaces with real presence.

I’m happy with the combination of things I get to do. It has taken time to get here and I’m still in the process of building my own universe. None of it is ready, nor will it ever be. But I feel aligned with what I put out into the world and the life I get to live outside of my work.

During this time, I’ve also travelled across Europe, looking for a new country to call my home. On my travels, I’ve met many interesting digital-nomad-type people, including my current partner. Now I spend time in Portugal and Finland and occasionally visit the UK.

And don’t get me wrong—I didn’t get to this point alone. I spent more than three years in therapy and paid thousands of euros for coaching. I’ve struggled, and pivoted, and changed my mind dozens of times. And I’m not ready yet. Every year, I see myself evolving, learning more and reaching for new areas to grow.

So this is where I am now. This is the life and career I believe in for myself.

And I know you can find your version of it.

I would be proud to be a part of that journey.

How I ended up here

I used to work in media and communications consultancy for 10 or so years. I did some pretty nice stuff, meaning I worked mostly with science and expert organisations focused on topics such as climate change. I was doing what many people would call “meaningful work.”

But I felt trapped in the 9–5 grind and wanted a life with more adventure.

So, I developed a few different side hustles, like writing books and teaching yoga, to express my creativity in new ways. I studied coaching to learn to interact with people on a deeper level.

It wasn’t that I didn’t enjoy the creative agency work. It was more the structure that I had a problem with. I wanted time, freedom to travel and freedom to work fewer hours. I wanted a more expansive life outside of my job.